Our Drip Campaign and Contact Manager solves 2 major problems real estate agents face in their businesses.
According to the National Association of Realtors®, 9 of 10 homeowners would work with their past real estate agent but don’t, because they don’t remember their name, how to reach them, or can’t reach them after two years from working with them.
Startling – yes, and why? Most agents either don’t stay in touch or don’t stay in touch with anything meaningful or valuable. If this rings true for you, please keep reading.
iFoundAgent’s simple, all-in-one solution keeps you in touch with your sphere of influence (especially your homeowner sphere) with meaningful and valuable information that keeps them returning to you and your website over time.
We believe relevant home listings are the most valuable information a real estate agent can send to any real estate consumer. For homeowners, active – sold – pending listings in their neighborhood are super important and highly relevant to their home’s value and the real estate happenings in their neighborhood. Every homeowner is interested in what’s for sale and what’s sold around them.
In general, the #1 trigger for homeowners to go to Zillow or Google to look up a property or start a search is when they see a new listing pop up in their neighborhood, or life happens to them, and they need to move. In both cases, these are very vulnerable times for homeowners. It’s very important for you as an agent to be top-of-mind to your homeowner sphere during these times. While traditional CRMs and scheduled calls/pop bys are better than doing nothing and do produce business, they don’t get you in front of your homeowner during these two times.
The iFoundAgent real estate website – IDX – CRM marketing system lets you easily send neighborhood real estate drip campaign updates. Homeowners are also sent New Listings and Sold Listings (and in some MLSs – Coming Soon Listings) in their neighborhood instantly so they don’t have to go to Zillow or Google to get the info on these listings that they want. By utilizing your iFoundAgent real estate marketing system you stay top of mind when your contacts need you the most.
Most agents use the MLS to share listings with prospective homebuyers. However, in nearly 100% of the conversations we’ve had with real estate agents over the years, these same agents would rather (and want) to have their prospects (and past clients) on their website for these same listings and search versus them going to Zillow or other sites.
Our search-based drip campaign system can also be used to cultivate and nurture homebuyer leads/contacts. In fact, many agents who work with us the majority of their MLS searches away from their local MLS to their website they have with iFoundAgent.
The iFoundAgent marketing platform turns your website into your own “mini” MLS.
Why do this? What’s the benefit?
- Your “people” get trained and accustomed to going to and using your website versus going to Zillow, Trulia, or, heaven forbid, some other agent’s website.
- You get tremendous SEO (Search Engine Optimization) benefits for getting your website found and having visitors come to your website.
- You stay top of mind when your homeowner contacts see new and sold homes in their neighborhood because your website automatically sends these new and sold listings to your contacts, so your contacts don’t have to go to Zillow to find the information they want to know.
- Promote you and your brand directly to your clients, never losing touch with your clients again
- Promote yourself in the search engines to help with lead generation
- Helps you convert leads from buyers and sellers
- Never lose touch with a prospect or past client again!
iFoundAgent CRM includes:
Proprietary Listings-Only Drip Campaign Builder – send active, sold, and pending listings to your buyers, sellers, and homeowner sphere – experience peace of mind and dignity knowing you are taking care of your database. You can send these drip campaigns daily, weekly, monthly, etc.
Instant Listing Alerts – homeowners go to Zillow because they see a new listing sign in their neighborhood. With our system, you can send these listings to your contacts instantly as they hit the MLS, so your contacts don’t have to go to Zillow. In most MLS coverage areas, we send Sold home updates instantly too.
Radius Search – this powerful time-saving tool allows you to quickly set up a neighborhood market update around your homeowner contact’s home.
Contact/Visitor Activity Alerts – see what your contacts are doing on your website, get instant notifications when your registered contacts visit your site/save properties/save searches, and more
Property Owned per contacts – store the property(s) owned by your homeowner contacts to easily access through their contact profile and quickly start property neighborhood update campaigns, annual “CMA-style” update campaigns, and more.
Give your contacts what they want who wants recipes of the month or home staging canned content from you? No-one…you are a real estate agent – give your contacts listings – we say we’re the industry’s only “Listings-Only” CRM Drip Campaign System.
Connect your website to many of the most popular CRM’s on the market – save time – no need for double entry.
Create unlimited amounts of content with search blogs for your farming areas while you work with your contacts – get the right clients
Save time with importing your contacts from your MLS (ARMLS only at this time), CSV, or with a WiseAgent account
Get valuable “intel” on your contacts with email and website activity tracking
See saved properties and searches for website-registered contacts
DRIVE Traffic to your Website – for real! – Many of our customers report that they see traffic to their website for the first time in their website’s history by using our Campaign Builder and Contact Manager system the way we teach them to. Additionally, we put listings on your website so Google can find them (integrated) which drives organic search traffic to your site.
and Lots More
No other website/IDX/CRM combination does what we do at our very affordable price point.
To speak to an iFoundAgent marketing specialist, please schedule a demo by clicking here.