Did you know that ALL of our new website builds are now secure? Do you want to know why? There are a number of reasons but, the one that affects you the MOST is HIGHER SEARCH RANKING!
Here’s a little backstory to give you a better understanding:
In 2017, Google pushed for a more secure web, which included a SEARCH RANKING BOOST for secure websites. They are now encouraging ALL website owners to switch from HTTP to HTTPS to ensure a SAFER web experience. Due to the search ranking boost, this added security could be the factor that enables YOUR site to rank higher than a competitor.
In addition to this, statistics have shown that having SSL/TLS (Secure Socket Layer/Transport Layer Security) on your site can lower your bounce rates SIGNIFICANTLY, setting you up for SUCCESS. Why is this important? Because bounce rates are equated in Google’s Algorithm. Lower bounce rates invariably mean HIGHER RANKINGS for YOUR site!
What’s the take away on this? Security is a TOP priority for Google. Having a secure (HTTPS/SSL/TLS) website will reflect positively in terms of relevancy and RANKING in Google’s search results.
That’s why we at iFoundAgent secure all new website builds.